President’s Message

The Winds of ChangeSet your sails or drop your anchor?

Change, to some it’s merely the stuff that jingles in your purse or pocket as you stroll down the street. To others, change is something exciting and the precursor to a positive life altering event and to some it is something to fear and do whatever necessary to avoid. Change can be as divisive as a Dollar General store being built in your neighborhood. But change, like the sun rising in the morning over beautiful Clear Lake, is inevitable.

The winds of change have been wafting over our county for some time now. It can be as subtle as a new chef at your local restaurant or as impactful as the recent fires around the county. You can be certain that change will arrive regardless of it being embraced or rejected. How we react to change will shape whether it moves us forward, keeps us in the same spot, or worse, sets us back.

The recent sale of our beloved Konocti Harbor Resort has brought the subject of change to mind. In a recent meeting with the new owners of the property, we discussed the property and the vision for how the resort will be utilized and marketed. When the subject of the outdoor concerts was brought up, my mind wandered to the crowds and music many of us enjoyed in the past.

Although the indoor venue will again be used for more intimate entertainment, there are no immediate plans for the outdoor amphitheater. Change, do we embrace a different Konocti Harbor Resort or do we sit on the side, reliving the past and dreaming of days gone by? Upon hearing more of their plans for the resort, I became excited about their vision and the direction they were taking this property that is so vital to our community.

Change has been thrust upon our county with the recent passage of Proposition 64 regarding the legalization of cannabis. Like the abolishment of prohibition in the 1930’s, to the state lottery legalized in the 1980’s, what was once illegal, is now legal. While some have seen this as an opportunity, others have not. The winds of change have arrived, and we must all decide if we are to adjust with the times and control the change or build a wall to try a keep from moving from where we stand.

“The same wind blows on us all; the winds of disaster, opportunity and change. Therefore, it is not the blowing of the wind but the setting of the sails that will determine our direction in life.”  – Jim Rohn

We all have the ability to control how we feel about that which is changing around us. As the old saying goes, “When the winds of change blow, some people build walls, others build windmills.”

Joe Casteel

2018 President, Lake County Chamber of Commerce
Owner, North Bay Merchant Services

Joe Casteel is a 20 year veteran of the Electronic Payment industry and moved his business to Lake County in 2006. A proud member of the Lake County Chamber of Commerce and current President, Joe and his wife Jacie have called Lake County their home since 2001.